Content

Executives and managers face a variety of challenges in an increasingly complex and fast-paced market environment:

  • How can we differentiate ourselves from the competition?
  • Where is there still undiscovered market potential?
  • What is the competition doing?
  • Which countries still offer us opportunities?

The seminar aims to highlight blind spots and offer suggestions for solutions. A structured approach shows how professional market and competition observation can be established in the company.

The seminar provides strategic orientation for future market orientation and dealing with competitors.

Topic overview

  • Where is the company? Determining your position with the market map
  • Who are the future competitors? Or: What happens if Google enters our market?
  • Off to new markets! But which?
  • The process of structured market observation

target group

Managing directors and executives who want to be ahead of the competition.

Prior knowledge

Not required.

Funding opportunity




ESF funding is possible. Further information can be viewed here .

Early bird discount

If you register up to 3 weeks before the start of the seminar, you will receive an early bird discount of 10 percent.

KONTAKT:
Online

 

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