Good data quality has never been as crucial as it is today. For retailers and manufacturers, inadequate product information presents a considerable risk that, even in the most harmless case, is only noticeable through higher costs. Sometimes, however, incorrect information actually leads to fines for the data provider.
Good data quality has never been as crucial as it is today. For retailers and manufacturers, inadequate product information presents a considerable risk that, even in the most harmless case, is only noticeable through higher costs. Sometimes, however, incorrect information actually leads to fines for the data provider.
atrify recognized this problem at an early stage and works with dealers and manufacturers to remedy the situation. Thus, under the name Data Quality Gate, or DQG for short, there is a comprehensive mechanism for quality testing.
Step by step, the rules used in it and the quality standards recommended are expanding. The slight additional effort in data maintenance quickly proves itself through fewer returns and greater security.
With smart helpers to the optimal resultBut what does data quality control mean in detail? In our web interface for data providers, this is ensured when articles are created using different mechanisms. Articles that have already been published are also checked again if they are called up for editing (withdraw approval). Insufficient quality is then displayed with recommendations for action in the validation result.
Security through rules and comparisonsAn optimal result is achieved through two independent tests.
- The data quality check controls your data using an extensive set of rules. These rules were defined jointly between leading manufacturers and dealers in order to avoid additional efforts in data provision but also in the utilization of data.
- The anomaly service, on the other hand, compares your data set against millions of similar articles. You will also be warned if there are any deviations (anomalies).
As a user of atrify Publishing, you already have all of the above-mentioned support.
If you are currently only accessing the dealer portals, you can contact our sales team at any time on +49 221 93373 333 or send us an email at info@atrify.com.
The data quality rules are updated quarterly. If you too want to shine with perfect data quality, the regular reports on data quality that you can find in the dashboard will help you. You can of course validate individual articles again. Any recommendations with regard to the data quality are indicated by orange markings.
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